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5 Must-Have Features for a PIM solution

October 18, 2022
2 min read

Nowadays customers expect to get exciting and compelling shopping experiences. And they are willing to pay more than usual to get it.

To provide customers with an amazing shopping experience, brands have to make sure they use a reliable and high-quality Product Information Management solution. But there are hundreds of PIM solutions on the market. How do you know which ones will sufficiently meet your needs?

First, you have to understand that each PIM system has its’ advantages and disadvantages, as well as unique capabilities. The best course of action is to focus on solutions that can meet your current and future business needs.

The next step is to compare the functionality of selected PIM systems.

Listed below are 5 features we consider to be the most important and valuable while selecting a PIM system:

1. Complete integration

Every PIM software should provide companies with the ability to connect with suppliers’ product information, internal ERP system, retailers, online catalogs, and other systems.

2. Routine tasks’ automation

A good PIM solution will allow you to automate repetitive tasks to streamline all processes related to product management and product performance. Automate manual tasks to free up your team and let them focus on something important.

3. User-friendly

Choose a PIM solution that provides you and your team with an intuitive and user-friendly interface, a clear product managing process (adding, enriching, distributing, etc.), and a distinct overview of the product catalog.

4. Providing cross-border e-Commerce

This is true for those companies that do business in several countries with different local languages. Excellent product information management systems should have some features to accelerate your time-to-market and help you manage product information according to the market’s language, cultural norms, units of measurement, and more.

5. Continuous evolution and support

In the modern world, everything is constantly evolving, and your business is no exception. Choose a solution that can be adapted to evolving technical infrastructure, processes, and business in general.

Are you interested in chatting with one of our expert about your next product information management solution? Click here to book a demo.