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In the fast-paced world of e-commerce, managing Product Detail Pages (PDPs) and ensuring product performance have become increasingly complex. The challenge […]

August 10, 2024
5 min read

PDS provides the full picture of customers’ e-com activities, reveals weak product positions, helps promote new products, and offers numerous other […]

July 27, 2023
2 min read
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Case Study: Effectiveness of FOMO in e-Commerce
E-commerce Strategy

What is FOMO and Why Do Brands Use It? Fear of Missing Out, commonly referred to as FOMO, is a psychological […]

August 22, 2024
6 min read
ROI : Measuring the Impact of PXM Solution on your business

In today’s fast-paced digital landscape, businesses are leveraging Product Experience Management (PXM) solutions to enrich their product content and deliver exceptional […]

August 09, 2023
4 min read
PXM for Voice Commerce: Maximising Outcomes for E-commerce Brands
E-commerce Strategy

In the ever-evolving e-commerce space, voice commerce has emerged as a transformative trend, revolutionising the way consumers interact with brands and […]

July 18, 2023
3 min read
Feature Highlight : Autolinker
Feature Highlight

In the fast-paced world of product information management, every second counts. To streamline workflows and empower your teams, PXM (Product Experience […]

July 11, 2023
2 min read
Challenges of mobile commerce
E-commerce Strategy

Imagine a world where every interaction with your brand is just a tap away. Welcome to the future of online retail, […]

June 08, 2023
3 min read
The Rise of ECI : Why eCommerce Intelligence is the Future of Online Retail
E-commerce Strategy

In recent years, the growth of eCommerce has been staggering, and it shows no signs of slowing down. With more and […]

June 08, 2023
2 min read
How does PIM System Help Your Brand to Work with Retailers?
E-commerce Strategy

As a brand, you understand the importance of working with retailers to get your products in front of your target audience. […]

May 17, 2023
3 min read
How PXM Can Help Brands Personalise the Customer Experience with Ai?
E-commerce Strategy

In today’s online market, brands must constantly find ways to improve the customer experience to remain competitive. One way they can […]

April 28, 2023
2 min read
Be omnichannel with a PXM tool
E-commerce Strategy

For businesses, omnichannel has become imperative as consumers expect a seamless and personalised shopping experience. Omnichannel is a term used to […]

April 27, 2023
2 min read
What is qCommerce, the new trend in the eCommerce space?
E-commerce Strategy

The world of e-commerce has evolved rapidly. We have seen the rise of mobile commerce, social commerce, and now, qCommerce for […]

April 06, 2023
3 min read
How ecommerce intelligence tools can help you to track your prices to improve online performance?
E-commerce Strategy

Discover how ecommerce intelligence tools can help you to track your prices to improve online performance In today’s highly competitive ecommerce […]

March 21, 2023
2 min read
Feature Highlight – Location Based Analytics (LBA)
Feature Highlight

Location-based analytics in our digital shelf analytics tools refers to the process of analyzing data based on the geographic location of […]

March 14, 2023
2 min read
Feature Highlight – Multi-image comparison
Feature Highlight

By displaying high-quality product images from different angles, you can positively influence customers’ purchasing decisions. What is the Multi-Image Comparison feature […]

March 09, 2023
2 min read
Focus on Amazon Buy Box by Brandquad

What is Amazon Buy Box and how to optimise your performance on Amazon? Brands and sellers need to continuously monitor and […]

February 16, 2023
3 min read
Feature Highlight – Search
Feature Highlight

Monitoring product search results on retailers’ websites will allow you to quickly obtain data about the position of your products in […]

February 02, 2023
4 min read
Feature Highlight – KPI Dashboard
Feature Highlight

Automatic calculation and evaluation of KPI metrics will allow you to quickly obtain information about your company’s effectiveness in e-commerce in […]

January 26, 2023
3 min read
Feature Highlight – Assortment
Feature Highlight

Monitoring an online store’s assortment will allow you to quickly obtain data on the products presented on the virtual shelves of […]

January 24, 2023
4 min read
Feature Highlight – Prices
Feature Highlight

Monitoring prices on the virtual shelf will allow you to quickly obtain information on product prices so that you could make […]

January 17, 2023
3 min read
What is Share of Voice, why does it matter, and how do I measure it in ecommerce?
E-commerce Strategy

What is share of voice? Share of voice measures the percentage of media spending by a company compared to the total […]

January 12, 2023
3 min read
Keeping product returns as low as possible using PIM and PXM
E-commerce Strategy

Product returns are something that consistently haunts any retailer’s dreams, because they can decrease both revenue and overall customer trust, which […]

January 10, 2023
6 min read
Feature Highlight – Ratings & Reviews
Feature Highlight

Ratings are usually star rate between one and five, and reviews are linked to them as descriptions from the buyers about […]

December 15, 2022
4 min read
Feature Highlight – Availability
Feature Highlight

Availability module lets you check the health of your e-shelf by having an overview of your products out of stock rates. […]

December 08, 2022
4 min read
Feature Highlight – Promos
Feature Highlight

Know if your promotional strategies are working and compare it directly with your competitors across every retailer website. Markdowns and Promotions […]

November 29, 2022
4 min read
Brandquad’s ECI : A Digital Shelf Analytics Solution
E-commerce Strategy

  You might have heard of digital shelf analytics (DSA), ecommerce analytics or ecommerce intelligence tools, but what is it and […]

November 15, 2022
4 min read
What is digital asset management and what is a DAM?
E-commerce Strategy

What is digital asset management? Why it is important for your company? If you haven’t heard about Digital Asset Management or […]

October 27, 2022
3 min read
5 Must-Have Features for a PIM solution
Feature Highlight

Nowadays customers expect to get exciting and compelling shopping experiences. And they are willing to pay more than usual to get […]

October 18, 2022
2 min read
GDSN. What is it and why is it important?
E-commerce Strategy

What is GDSN? GDSN (Global Data Synchronization Network) is an internet-based network that enables trading partners to exchange product-identification data in […]

September 08, 2022
2 min read
Feature highlight: Banner Analytics
Feature Highlight

Knowing how your advertising dollars are performing in every retail channel and measuring Share of Voice is imperative to understanding your […]

July 18, 2022
3 min read
What is Product Experience Management or PXM?
E-commerce Strategy

Product Experience Management is critical for any brand that wants to sell their products online. If you want to create and […]

March 22, 2022
4 min read
What is the Product Content Lifecycle for ecommerce?
E-commerce Strategy

The digital shelf is like brick-and-mortar stores in that it is always changing.  The speed of change is much quicker on […]

February 23, 2022
6 min read
5 common challenges companies face when selling online
E-commerce Strategy

Winning market share on the e-shelf is quite complicated. The digital shelf is crowded with many brands and products and consumers […]

February 08, 2022
5 min read
Brandquad moves its headquarters to France
Brandquad News

Brandquad, the Russian developer of a digital platform for managing product data, entered the European market opening offices in the French […]

February 08, 2022
2 min read
3 strategic steps to win market share on the digital shelf
E-commerce Strategy

There is no doubt that with the rise of e-commerce, it has become harder for businesses to stand out. With so […]

February 08, 2022
3 min read
An introduction to Product Information Management (PIM)
E-commerce Strategy

Product information management is a core activity for any business that manufacturers and sells their products. The complexity of managing product […]

January 08, 2022
3 min read