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Brandquad, a global developer of product experience ecosystems, is proud to announce the launch of Intrical— a cutting-edge Digital Asset Management […]
A recent study by Forrester revealed a startling truth: companies that lead in customer experience outperform laggards by nearly 80%. In […]
How one platform transformed the way brands manage products in the digital age Managing product information across multiple channels used to […]
In a recent article, we discussed why winning on the digital shelf is about more than just keywords. Success requires a […]
For years, the SEO playbook was simple: find the right keywords, place them on your page, and watch your traffic grow. […]
Every business communication, whether with consumers, investors, or partners, relies on high-quality visual content. As your company grows, you accumulate terabytes […]
For decades, brands understood the physical shelf. You could walk into a store, see your product, check its price, and look […]
Your marketing campaign is driving demand for your product on delivery apps like Glovo, Wolt, and UberEats. But in the city’s […]
For years, content compliance has been treated as a back-office chore — a necessary but unglamorous part of digital shelf management. […]
Think about the last time you needed an answer to a complex question. Did you type a few keywords into a […]
A recent Baymard Institute study found that 49% of shoppers have abandoned a purchase during checkout due to a lack of […]
In ecommerce, product ratings and reviews do more than reflect customer satisfaction — they shape it. They influence visibility, build trust, […]
In today’s ecommerce landscape, pricing is dynamic, market conditions change fast, and consumer expectations are shaped in real time. It’s no […]
Many businesses around the world still rely on Microsoft SharePoint for internal document storage and collaboration. Some continue to use it […]
In digital shelf analytics (DSA), speed to insight is everything. But when your competitors’ data is messy, inconsistent, and spread across […]
Strategy Meets Execution — Lessons from Mother’s Day 2025 in Germany Why Occasion-Based Promotions Deserve a Strategy In ecommerce, occasion-based campaigns […]
What is FOMO and Why Do Brands Use It? Fear of Missing Out, commonly referred to as FOMO, is a psychological […]
In the fast-paced world of e-commerce, managing Product Detail Pages (PDPs) and ensuring product performance have become increasingly complex. The challenge […]
In today’s fast-paced digital landscape, businesses are leveraging Product Experience Management (PXM) solutions to enrich their product content and deliver exceptional […]
PDS provides the full picture of customers’ e-com activities, reveals weak product positions, helps promote new products, and offers numerous other […]
In the ever-evolving e-commerce space, voice commerce has emerged as a transformative trend, revolutionising the way consumers interact with brands and […]
In the fast-paced world of product information management, every second counts. To streamline workflows and empower your teams, PXM (Product Experience […]
Imagine a world where every interaction with your brand is just a tap away. Welcome to the future of online retail, […]
In recent years, the growth of eCommerce has been staggering, and it shows no signs of slowing down. With more and […]
As a brand, you understand the importance of working with retailers to get your products in front of your target audience. […]
In today’s online market, brands must constantly find ways to improve the customer experience to remain competitive. One way they can […]
For businesses, omnichannel has become imperative as consumers expect a seamless and personalised shopping experience. Omnichannel is a term used to […]
The world of e-commerce has evolved rapidly. We have seen the rise of mobile commerce, social commerce, and now, qCommerce for […]
Discover how ecommerce intelligence tools can help you to track your prices to improve online performance In today’s highly competitive ecommerce […]
Location-based analytics in our digital shelf analytics tools refers to the process of analyzing data based on the geographic location of […]
By displaying high-quality product images from different angles, you can positively influence customers’ purchasing decisions. What is the Multi-Image Comparison feature […]
What is Amazon Buy Box and how to optimise your performance on Amazon? Brands and sellers need to continuously monitor and […]
Monitoring product search results on retailers’ websites will allow you to quickly obtain data about the position of your products in […]
Automatic calculation and evaluation of KPI metrics will allow you to quickly obtain information about your company’s effectiveness in e-commerce in […]
Monitoring an online store’s assortment will allow you to quickly obtain data on the products presented on the virtual shelves of […]
Monitoring prices on the virtual shelf will allow you to quickly obtain information on product prices so that you could make […]
What is share of voice? Share of voice measures the percentage of media spending by a company compared to the total […]
Product returns are something that consistently haunts any retailer’s dreams, because they can decrease both revenue and overall customer trust, which […]
Ratings are usually star rate between one and five, and reviews are linked to them as descriptions from the buyers about […]
Availability module lets you check the health of your e-shelf by having an overview of your products out of stock rates. […]
Know if your promotional strategies are working and compare it directly with your competitors across every retailer website. Markdowns and Promotions […]
You might have heard of digital shelf analytics (DSA), ecommerce analytics or ecommerce intelligence tools, but what is it and […]
What is digital asset management? Why it is important for your company? If you haven’t heard about Digital Asset Management or […]
Nowadays customers expect to get exciting and compelling shopping experiences. And they are willing to pay more than usual to get […]
What is GDSN? GDSN (Global Data Synchronization Network) is an internet-based network that enables trading partners to exchange product-identification data in […]
Knowing how your advertising dollars are performing in every retail channel and measuring Share of Voice is imperative to understanding your […]
Product Experience Management is critical for any brand that wants to sell their products online. If you want to create and […]
The digital shelf is like brick-and-mortar stores in that it is always changing. The speed of change is much quicker on […]
Winning market share on the e-shelf is quite complicated. The digital shelf is crowded with many brands and products and consumers […]
Brandquad, the Russian developer of a digital platform for managing product data, entered the European market opening offices in the French […]
There is no doubt that with the rise of e-commerce, it has become harder for businesses to stand out. With so […]
Product information management is a core activity for any business that manufacturers and sells their products. The complexity of managing product […]